I write copy that drives growth –and changes lives.

I’m Jessica. I’m a storyteller, copywriter, and content strategist. Certified health & wellness nerd.

Your audience wants more.
They want to know you’ll improve their lives.
They want to feel it. Believe it.

That’s why you need compelling copy.
You need a writer who understands your audience.
A storyteller with deep life experience.

That’s me.
I craft stories that inspire, educate, and resonate.

Get great content

Things I Love to Write

  • Email & SMS campaigns
  • Blogs
  • Landing pages
  • Website copy
  • E-books
  • Wellness curriculum
  • Quizzes
  • Newsletters
  • Lead magnets
  • Brand decks
  • Content strategy guides
  • Social media captions and scripts
  • … if it can be tied to health & wellness in any way, I’ll write it!

Things i’ve written

Blogs

✍️ I’ve researched, drafted, and crafted over 50 blog articles, ranging from 1,200 to 5,000 words.
👓 As a DTC brand Director of Content, I managed a dozen freelance writers. I’ve provided outlines for, and edited, an additional 120+ blog articles.
🖋️ I’m skilled at SEO optimization and adopting brand tone of voice. Or developing one, if needed!
⚖️ Need to stay FDA and FTC compliant? I practiced law for 10 years, so I’ve got you covered.

See Some Blogs

Emails & newsletters

🖥️ Educational, transactional, promotional… or a mix of all 3. I’ve written them all.
✉️ Complex automated journeys for all stages of the customer lifecycle, or standalone campaigns.
💰 I’ve written copy for well over 1,000 emails, driving over $10 million in revenue.
📝 Weekly for 4 years straight, I wrote every word of a wellness brand newsletter (original content, not curated).

Check Out Emails & Newsletters

other COOl stuff

🏋️ I’ve developed detailed curriculum (in the form of ebooks and decks) for workplace wellness programs, health challenges, and more.
💡Quizzes might be my favorite tools to create, including complex logic. (Try my Body Balance Quiz.)
📱 I’ve written and edited captions and scripts for 100’s of IG posts, IG reels, TikToks, FB posts (organic and paid).
👩‍💻 SMS messages, pop-ups, landing pages, product detail pages, podcast scripts, infographics… if it has words, I’ve probably written it.
💎 When you hire me, you’re getting over 20 years of professional experience.

Peek At My Portfolio

I am taking on new projects. If you have copywriting or content marketing needs, please get in touch.

jessederer@gmail.com

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